I’m not a sports person, but I do watch the Super Bowl for two reasons: one, to sit in awe of the halftime show and dream about dancing next to famous singers, and two, to watch the star-studded, hilarious Super Bowl commercials.
Watching the most stressful football game of the year doesn’t appeal to me. I leave the yelling and screaming at the TV to my dad.
But still, year after year, I sit through over three hours of football to rank my favorite commercials. This year’s turnout far exceeded my expectations.
When I saw one of Ben Affleck’s Dunkin’ Donuts commercials, I was hooked. Affleck and Dunkin’ both have ties back to their hometowns in the suburbs of Boston, making them the perfect matchup for an amusing commercial. Affleck has worked the drive-thru lane and performed as a member of the fake band “The DunKings” in past super bowl commercials.
Only a Dunkin’ commercial could find a way to bring together some of 1990s best New York sitcoms and turn their plots into a quick one minute commercial starring Ben Affleck, Jennifer Aniston, Tom Brady, Alfonso Ribeiro and many more 90s celebrities for this year’s commercial.
As ‘Will Dukin’ — Ben Affleck — arranges the donut holes in the Fibonacci Sequence, a series of 90s sitcom characters begin to appear in every shot, saying lines similar to iconic ones from their own show.
“Good Will Dunkin’” is a classic choice for this commercial’s name and is already the most talked about commercial from this year’s Super Bowl. If anyone hasn’t seen it, go watch it right now.
Starbucks has always had sweet commercials, spreading their message of love and connection through coffee. I love their coffee, and I’m impressed by whoever was in charge of marketing and making their Super Bowl commercial.
The commercial tracks the “coffee run guy,” a young male who rides around delivering hot coffee from his Vespa to winter Olympians practicing out in the cold. It was actually filmed at an operating Starbucks in Munich, Germany, though it’s supposed to take place in Italy near the Olympics.
I love the retro-y vibe of the commercial, especially the bold, cutesy writing with the words “The Coffee Run,” appearing at the end.
I love the whimsical music playing in the background as the coffee run guy zooms around on his Vespa through the narrow Italian roads.
I also love the connection the commercial conveys between the guy delivering coffee on his vespa and the barista who always has his coffee ready and knows the orders. All in all, a very sweet commercial.
The first attention grabber of the commercial happens at the beginning as Chris Hemsworth enters his house holding a large snake, though the snake is unrelated to Amazon’s commercial advertising their new Alexa+.
Hemsworth is shocked as his wife, Elsa Pataky, speaks to their new Alexa, as he fears that an Alexa is a scary device to have in their home. As someone who has more than four Alexa’s in her house, I sympathize with Chris Hemsworth as he fears that the new AI Alexa could harm him.
The commercial goes through a series of events that could make an Alexa kill a human, creative yet out of the ordinary for a large company like Amazon, as it’s basically unrealistically hinting about how their device could cause harm to a person.
However, Amazon did a good job making this commercial simple, yet enticingly funny. The comedic aspect of this commercial, as well as the fanciable Hemsworth brother, made me enjoy it and want to watch it again.
With over 75 new commercials to watch, choosing a top three was much harder this year. Other contenders included Benson Boone and Ben Stiler’s parody for Instacart, Matthew McConaughey’s catchy Uber Eats commercial with Bradley Cooper and Budweiser’s sweet commercial about a Clydesdale horse and eagle growing up together. It was nearly impossible to pick only the top three.
Good commercials do come every so often during the regular season, but the Super Bowl will always be when the best of the best air. While there were some commercials I thought were very weird this year, such as the Pringles commercial in which Sabrina Carpenter is dating a man made of chips, they were all entertaining to watch.
As the Olympics continue to air for the next couple of weeks, I’ll enjoy seeing these new commercials as regulars during ad breaks.
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